Media Advisory - Sun Life Financial to hold Annual Meeting

May 3, 2007


    TORONTO, May 3 /CNW/ - Sun Life Financial Inc. will hold its annual
meeting in Toronto, Ontario on May 9, 2007.Date:      Wednesday, May 9, 2007

    Time:      10 a.m. (EDT)

    Location:  The Carlu
               7th Floor, 444 Yonge Street (at College Street)
               Toronto, OntarioThe annual meeting will be chaired by Ronald W. Osborne, Chairman of the
Board, with a presentation by Donald A. Stewart, Chief Executive Officer.
Photography and cameras are permitted during the first 15 minutes of the
annual meeting.
    The annual meeting will be followed by a media session hosted by Donald
A. Stewart. Registered media are welcome to attend the media session in the
Clipper Room at The Carlu. The media session is scheduled to take place
approximately 20 minutes after the conclusion of the meeting. Journalists
planning to attend the briefing should RSVP to Susan Jantzi no later than
May 7, 2007.
    To view the live audio webcast of the annual meeting and accompanying
presentation slides, please visit www.sunlife.com a few minutes prior to the
start of the meeting, click on the annual meeting link and follow the
instructions. A link to the webcast page, along with links to related
information will be available at that time. The webcast will be archived on
our website on the following business day.




For further information:

For further information: Media Relations Contact: Susan Jantzi, Senior
Manager, External Communications & Corporate Affairs, Tel: (519) 888-3160;
susan.jantzi@sunlife.com